Javier Leal–Olivas

Tyrrellbly Tyrrellbly Tasty press ads
St. Luke’s Communications, 2019

Look & feel for Tyrrells’ Tyrrellbly Tyrrellbly Tasty new campaign press adverts. The design took inspiration from Tyrrells’ peculiar packaging and photographic footage from the Pathé era. The vintage, worn-out look contrasted against the bright colour from the crisps and vegetables. To achieve a more realistic feel, a silkscreen effect was used on headlines and TV titles.

Javier Leal-Olivas Design © 2022